Youtube: Improving Organic Reach
Admin / January 6, 2022
In this article, you will go on the various ways you can work with the algorithm to improve your views and reach. We are going to go over seven ways you can improve your reach quickly.
Video Description
Contrary to what some people have said, that space under all of your videos isn’t just for you to add links to your social media accounts, although that is a good idea. It can help the algorithm surface that video when a user searches for a topic. You will want to make sure that your first sentence has a bunch of keywords in it.
You still need to make sure that you use natural language and that it doesn't come off like keyword salad. Pick out a couple of keywords, and then ensure you place them into the description and title a few times. We'll go over how to SEO-optimize your descriptions later on.
If It Works, Repeat
When it comes to building leverage on YouTube, you have to pay attention to what your viewers like. This means you need focus on your analytics, and also listen to your instinct. The algorithm is focused on providing viewers with a lot of what they already like to watch.
Post Often
Both the frequency and the quantity of your uploads factor into the algorithm. If you can up the quantity without causing your quality to suffer, you should. The more videos you post, the better the chances are that you will hit your stride. You can also think about coming up “with a special feature that you post each week that doesn’t take a lot of work to put together.
Post Things with your Audience is Watching
Recency plays a big role in every social network, and it’s just as important on YouTube. The notification feature on the site lets subscribers know when you have uploaded something new to YouTube, and it is more helpful when you upload at the same time that they are looking to watch something. Look through your analytics and you should be able to figure out when you should drop your videos.
Keep Viewers Engaged
View duration is another important factor. While some people will tell you to make short videos or long videos, but the important thing is to make sure that they are fun and interesting to watch.
Engage With Your Community
You have to engage with your community. You need to take the time to reply to comments you get. The algorithm will "know" if you have meaningful conversations or only pay lip service. If you have a lot of followers, or you get a lot of comments, you can create an appreciation video where you thank your followers so that they know you at least noticed their comments.
Make Viewers become Subscribers
Subscribers to a channel tells the algorithm a lot about the success of a video. Subscribers serve as a testing ground for every video you upload. If they like the video, the algorithm will probably show the video to more people.
Video Description
Contrary to what some people have said, that space under all of your videos isn’t just for you to add links to your social media accounts, although that is a good idea. It can help the algorithm surface that video when a user searches for a topic. You will want to make sure that your first sentence has a bunch of keywords in it.
You still need to make sure that you use natural language and that it doesn't come off like keyword salad. Pick out a couple of keywords, and then ensure you place them into the description and title a few times. We'll go over how to SEO-optimize your descriptions later on.
If It Works, Repeat
When it comes to building leverage on YouTube, you have to pay attention to what your viewers like. This means you need focus on your analytics, and also listen to your instinct. The algorithm is focused on providing viewers with a lot of what they already like to watch.
Post Often
Both the frequency and the quantity of your uploads factor into the algorithm. If you can up the quantity without causing your quality to suffer, you should. The more videos you post, the better the chances are that you will hit your stride. You can also think about coming up “with a special feature that you post each week that doesn’t take a lot of work to put together.
Post Things with your Audience is Watching
Recency plays a big role in every social network, and it’s just as important on YouTube. The notification feature on the site lets subscribers know when you have uploaded something new to YouTube, and it is more helpful when you upload at the same time that they are looking to watch something. Look through your analytics and you should be able to figure out when you should drop your videos.
Keep Viewers Engaged
View duration is another important factor. While some people will tell you to make short videos or long videos, but the important thing is to make sure that they are fun and interesting to watch.
Engage With Your Community
You have to engage with your community. You need to take the time to reply to comments you get. The algorithm will "know" if you have meaningful conversations or only pay lip service. If you have a lot of followers, or you get a lot of comments, you can create an appreciation video where you thank your followers so that they know you at least noticed their comments.
Make Viewers become Subscribers
Subscribers to a channel tells the algorithm a lot about the success of a video. Subscribers serve as a testing ground for every video you upload. If they like the video, the algorithm will probably show the video to more people.